Well, looks like it doesn’t stop at just their Tazo brand: https://money.cnn.com/2012/11/14/news/starbucks-teavana/index.html
Mixed feelings. On one hand, -maybe- it’ll help people become more tea-aware…they’ll begin to google their purchases, and perhaps find the TeaGuardian (It was my curiosity of Tazo’s full leaf tea that brought me here, after all).
On the other hand, Teavana already has an established “niche” – and it’s not nice, as a general thing. Starbucks gave the U.S. a lot of coffee culture. They also gave us a lot of bad coffee culture.
All we can do is observe.
M.
