If you are a new business, getting into the major malls in HK is almost next to impossible. However, supermarkets and department stores can sometimes be on the outlook for great products. If you are confident enough, invest in a bit of packaging and lobbying and maybe preemptive marketing to get your name around to get into one of these. When you sell well and people talk, you can take that as a jump board.
The other way round it is to open a street shop/2nd floor shop to make a name. Creating your own traffic sometimes is worth a lot more effort than “licking the shoes” of those big shop employees!!!
